About the Client
The client is a leading provider of consumer data and research for various industry segments such as lifestyle, mortgage and insurance.
Consumer product manufacturers and premium service providers have invested in marketing strategies to collect usable data and direct customer feedback. As part of their sales strategies, the client runs promotional offers via outbound calls however low conversion rate negative impacts the quality of feedback and inputs shared with product manufacturers and service providers.
Apollo BT with their deep industry experience led by market research analysts helped the client launch a targeted product survey campaign. The solution included collating and scrubbing target customer data followed by telephonic interactions to understand and capture the voice of customer and their reactions to product and service features. This has helped drive company strategies in a timely manner to maximize the market penetration and coverage.
We understand the benefits of timely customer feedback and reactions and these help companies make quick adjustments and desired changes to their products and promotional strategies. Every month, our market research team generates over 25000 customer surveys for the client.
Hi Guys! Amazing job! Please pass on my thanks to the team.The results have been very encouranging and we look forward to continued support.
Apollo BT is a leading international Business Process Outsourcing (BPO) service provider in the contact center and fulfilment industry, offering voice and non-voice solutions that are cost-effective and customized to meet your unique specifications.
Our saliency lies in the fact that we provide a full range of outsourcing and end-to-end integrated solutions. Whether you are looking to launch an aggressive sales campaign using a telemarketing partner, or a far-reaching customer service or technical support program, or to create a strategic marketing initiative to improve customer growth via cross-selling, Apollo BT has the expertise and resources to implement the perfect integrated customer contact solution for you.
Apollo Business Technologies provides end to end customer life-cycle management and back office support to clients. We provide 360 degrees call center solutions from sales to post sales cycle. Our solutions are tailor-made for your requirements to assist you with customer acquisition, customer support, retention and administrative tasks. We provide a multi-channel customer support via phone, email, chat and social media.